# Brand & Marketing > Selected Engineer ApS work demonstrating Brand & Marketing — the achievements that prove it. - [Increased brand popularity by 200x through successful brand development across offline and online platforms.](https://engineer.company/portfolio/increased-brand-popularity-by-200x-through-successful-brand-1/) - [Drove brand engagement and loyalty by 100% through market trend analysis and consumer behavior insights.](https://engineer.company/portfolio/drove-brand-engagement-and-loyalty-by-100-through-2/) - [Drove client web success by combining custom website development and design with SEO, content strategy and copywriting.](https://engineer.company/portfolio/drove-client-web-success-by-combining-custom-website-91/) - [Replaced 963 anonymous structured‑data blocks that restated the company 1,671 times with one linked graph of 16 types minted from stable origin identifiers.](https://engineer.company/portfolio/replaced-963-structured-data-blocks-with-one-graph-138/) - [Fixed a sitemap where 172 of 176 URLs shared one modification timestamp, by taking the date from git history after establishing that the export rewrites every file on every run.](https://engineer.company/portfolio/fixed-a-sitemap-with-one-shared-timestamp-140/) - [Built the company's icon and favicon sets from two hand‑made drawings, with every derived asset regenerated by script and a check that fails when a derived file was committed before its source.](https://engineer.company/portfolio/built-the-visual-identity-from-two-drawings-164/)